Google Analytics is a powerful tool that tracks and analyzes website traffic for informed marketing decisions.
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_gat
Used to monitor number of Google Analytics server requests when using Google Tag Manager
1 minute
_gid
ID used to identify users for 24 hours after last activity
24 hours
_ga_
ID used to identify users
2 years
_gali
Used by Google Analytics to determine which links on a page are being clicked
30 seconds
_ga
ID used to identify users
2 years
__utmx
Used to determine whether a user is included in an A / B or Multivariate test.
18 months
__utmv
Contains custom information set by the web developer via the _setCustomVar method in Google Analytics. This cookie is updated every time new data is sent to the Google Analytics server.
2 years after last activity
__utmz
Contains information about the traffic source or campaign that directed user to the website. The cookie is set when the GA.js javascript is loaded and updated when data is sent to the Google Anaytics server
6 months after last activity
__utmc
Used only with old Urchin versions of Google Analytics and not with GA.js. Was used to distinguish between new sessions and visits at the end of a session.
End of session (browser)
__utmb
Used to distinguish new sessions and visits. This cookie is set when the GA.js javascript library is loaded and there is no existing __utmb cookie. The cookie is updated every time data is sent to the Google Analytics server.
30 minutes after last activity
__utmt
Used to monitor number of Google Analytics server requests
10 minutes
__utma
ID used to identify users and sessions
2 years after last activity
_gac_
Contains information related to marketing campaigns of the user. These are shared with Google AdWords / Google Ads when the Google Ads and Google Analytics accounts are linked together.
90 days
Have y’all seen the top 8 legislative priorities voted on by the state delegates? ... See MoreSee Less
THURSDAY MORNING
The Texas Veterans Land Board is extending an invitation to the community to attend the unaccompanied burial of U.S. Army Veteran Specialist Steven Louis McCarley at the Texas State Veterans Cemetery in Abilene, ensuring no Veteran is laid to rest alone. Copied from KTAB News ... See MoreSee Less
UNACCOMPANIED BURIAL: Abilene community invited to honor Veteran Louis McCarley
www.bigcountryhomepage.com
ABILENE, Texas (KTAB/KRBC) – The Texas Veterans Land Board is extending an invitation to the community to attend the unaccompanied burial of U.S. Army Veteran Specialist (SPC) Steven Louis McC…The Organizational Meeting date is set for July 14, 2026, from 6:30 to 8:00 PM at 201 Mesquite St, Abilene. In this meeting in precinct chairs will be sworn in and the executive committee will vote on the bylaws. ... See MoreSee Less
What is going on with Abilene Firefighters? 🚒 🧯 🧑🏼🚒
And why are they asking us to sign their petition?
Watch to hear TCRP Chairman, Ryan Goodwin, asks the Abilene Professional Fire Fighter's Association the questions that have been on your mind!
#abilenefire #apffa #taylorcountygop #tcrp ... See MoreSee Less
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*TCRP does not endorse any candidates in the primary. This is being shared at the campaign's request* ... See MoreSee Less
Early voting starts tomorrow! Check out your sample ballot by clicking on the link below 👇
www.taylorcounty.texas.gov/214/Current-Election ... See MoreSee Less
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Happy Birthday, Abilene!On this day in Texas history — March 15, 1881 — the town of Abilene was officially born.
With the Texas & Pacific Railroad newly completed through the area, excitement was high as a town lot auction was held to establish the new community. The response was incredible. By the end of the very next day, 317 lots had already been sold, bringing in a total of $51,360 — a huge sum of money at the time.
The remaining lots were quickly snapped up through private sales, and just like that, Abilene began to take shape on the Texas prairie.
What started as a railroad town would grow into one of West Texas’ most important cities — home to ranchers, rail workers, soldiers, and generations of Texans who helped shape its story.
From a dusty rail stop to a thriving Texas city… Abilene’s story started with a single auction.
Happy Birthday, Abilene, Texas! 🤠
Have you ever visited Abilene? What’s your favorite thing about the city? ... See MoreSee Less